--- title: Thirdlove Uses HotWax Commerce Store Inventory Management to Support Retail Operations description: Thirdlove partners with HotWax Commerce to launch store inventory management across stores. image: https://www.hotwax.co/hubfs/pressroom/thirdlove-selects-hotwax-commerce.png --- [![HotWax Commerce](https://www.hotwax.co/hs-fs/hubfs/hotwax-logo.png?width=200&height=63&name=hotwax-logo.png)](https://www.hotwax.co/) [![HotWax Commerce](https://www.hotwax.co/hs-fs/hubfs/Common%20assets/Logos/HotWax/HWCLogoDarkMode.png?width=200&height=63&name=HWCLogoDarkMode.png)](https://www.hotwax.co/) ☰ - Product - Overview - [Order Management System](https://www.hotwax.co/product/omnichannel-order-management-system/) - [Store Inventory Management](https://www.hotwax.co/solution/store-inventory-management) - [Omnichannel Suite](https://www.hotwax.co/product/omnichannel-order-management-system-for-shopify/) - [OMS Architecture](https://www.hotwax.co/product/technology/oms-architecture) - [MCP Server](https://www.hotwax.co/product/technology/mcp-server) - [AI Powered Order Routing](https://www.hotwax.co/product/technology/ai-powered-order-routing) - [FAQs](https://www.hotwax.co/frequently-asked-questions) - [Product Updates](https://www.hotwax.co/product-updates) - [Knowledge Base](https://www.hotwax.co/hotwax-commerce-documentation) - Integrations - [Shopify](https://www.hotwax.co/shopify-order-management-integration) - [NetSuite](https://www.hotwax.co/hotwax-netsuite-integration) - [All Integrations](https://www.hotwax.co/all-integrations/) - Use Cases - By Business Benefits - [Prevent Overselling](https://www.hotwax.co/use-cases/prevent-overselling) - [Unified Inventory](https://www.hotwax.co/solution/unified-inventory/) - [Order Routing](https://www.hotwax.co/solution/configurable-order-routing) - [Ship From Store](https://www.hotwax.co/solution/ship-from-store-software) - [Buy Online Pick-Up In Store](https://www.hotwax.co/solution/buy-online-pick-up-in-store-bopis-software/) - [Pre-Orders](https://www.hotwax.co/solution/pre-orders/) - [Inventory Transfers](https://www.hotwax.co/inventory-transfers) - [Cycle Counts](https://www.hotwax.co/cycle-count) - [Return In Store](https://www.hotwax.co/solution/buy-online-return-in-store-boris-software) - [Retail Sales Audit](https://www.hotwax.co/product/omnichannel-retail-sales-audit-oresa/) - By Business Model - [Footwear](https://www.hotwax.co/industries/footwear) - [Jewelry](https://www.hotwax.co/industries/jewelry) - [Fashion & Apparel](https://www.hotwax.co/industries/apparel-and-fashion) - [Beauty](https://www.hotwax.co/industries/beauty-and-personal-care) - [Travel](https://www.hotwax.co/industries/travel-and-bags) - Resources - [Blog](https://www.hotwax.co/blog) - [Podcast](https://www.hotwax.co/podcast) - [Whitepaper](https://www.hotwax.co/whitepaper) - [Luxury Order Management](https://www.hotwax.co/order-management-system-for-luxury-brands) - [Comparing Order Management Capabilities B/W Shopify and HotWax](https://www.hotwax.co/comparing-order-management-capabilities-between-shopify-and-hotwax) - [How To Do By Online Pick-Up In Store Right](https://www.hotwax.co/how-to-do-buy-online-pick-up-in-store-right) - [Solution Briefs](https://www.hotwax.co/solution-briefs) - [Demo Videos](https://www.hotwax.co/demo-videos/) - [Sample BI Reports](https://www.hotwax.co/business-intelligence-bi-reports) - Company - [Our Story](https://www.hotwax.co/about-us/our-story/) - [Team](https://www.hotwax.co/about-us/) - [Partners](https://www.hotwax.co/become-a-partner) - [Customers](https://www.hotwax.co/customers) - [Pressroom](https://www.hotwax.co/hotwax-commerce-pressroom) - [Social Impact](https://www.hotwax.co/social-impact-hotwax-commerce) - [Events](https://www.hotwax.co/events-and-conferences) - [Security](https://www.hotwax.co/privacy-and-security) [Book a demo](https://cta-na2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLISXXGkcOtRysPKfjcriLyodY4rudkc50veKlKDe8q2B1%2FRWGeLxDhbY%2BkohRU8XspED5h92umpu7OkRZM1bllkBJKAFAlbNGEnCRAQX7O752HQT17G9v%2FBCweH%2FXvHlZ5%2FUC0MRPtKYCn5XoGb8TpxbLxvKbLalLOZcHeqoaHicFtr15mZOUkn2Y06IxHVsa5b0g%3D%3D&portalId=6357099) # Thirdlove Uses HotWax Commerce Store Inventory Management to Support Retail Operations New York | October 22, 2026 ![Thirdlove selects HotWax Commerce for store inventory management](https://www.hotwax.co/hs-fs/hubfs/pressroom/thirdlove-selects-hotwax-commerce.png?width=1200&height=630&name=thirdlove-selects-hotwax-commerce.png) HotWax Commerce, a leading provider of Store Inventory Management solution, today announced that Thirdlove, the intimates brand, uses HotWax’s Store Inventory Management to support its store operations. The solution supports inventory activity across Thirdlove’s retail locations and integrates with NetSuite. HotWax Commerce’s [Store Inventory Management](https://www.hotwax.co/solution/store-inventory-management) solution brings cycle counting, inventory adjustments, receiving, and transfer orders together in one interface. This gives Thirdlove’s store teams a single place to manage daily inventory activities. A pre-built integration synchronizes store-level operations with Thirdlove’s ERP, NetSuite. It reduces manual work and supports NetSuite as the system of record for company-wide inventory. “Thirdlove has built its brand by listening to customers and rethinking fit. As the company grows, accurate inventory helps its store teams serve customers and manage products across locations. HotWax Commerce connects Thirdlove’s store inventory operations with NetSuite, supporting the team as the business expands,” said [Anil Patel](https://www.linkedin.com/in/anilpatelhwc), CEO of HotWax Commerce. ## About Thirdlove [Thirdlove](https://www.thirdlove.com/) was founded by Heidi Zak and Ra’el Cohen to offer women a better choice in bras: one that brings together comfort and style. Its products are designed at its San Francisco headquarters and wear-tested, while its Fit Finder helps customers identify the right size and style. As Thirdlove continues to grow and reach more customers, its store inventory operations will play an important role in supporting that momentum. HotWax Commerce’s Store Inventory Management solution gives the brand connected tools to support its operations as the business expands. ## About HotWax Commerce [HotWax Commerce](https://www.hotwax.co/) helps global retail brands unify their online and in-store operations. The cloud-based Omnichannel Order Management solution supports Store Inventory Management, Order Routing, Ship From Store, Same-Day Buy Online Pick Up In Store (BOPIS), and BORIS. HotWax Commerce powers omnichannel retailing for brands including Steve Madden, ADOC, gorjana, ATM, Mephisto, Dolce Vita, Krewe, Betsey Johnson, and more, with headquarters in Salt Lake City, Utah, USA and offices in Indore, India. [![HotWax Commerce](https://www.hotwax.co/hubfs/Hotwax-2021/HotWax_February2020/Images%20Icons,%20Apparel%20background,%20Hexagon/logo-hotwax-dark.svg)](https://www.hotwax.co/) ### Connect ### Headquarters 175 S Main St Suite 1310, Salt Lake City, UT 84111 - Product - [Omnichannel Order Management](https://www.hotwax.co/product/omnichannel-order-management-system/) - [FAQ](https://www.hotwax.co/frequently-asked-questions) - [Product Updates](https://www.hotwax.co/product-update) - [Documentation](https://www.hotwax.co/hotwax-commerce-documentation) - Use cases - [Buy Online Pick-Up In Store](https://www.hotwax.co/solution/buy-online-pick-up-in-store-bopis-software/) - [Configurable Order Routing](https://www.hotwax.co/solution/configurable-order-routing) - [Ship From Store](https://www.hotwax.co/solution/ship-from-store-software) - [Unified Inventory](https://www.hotwax.co/solution/unified-inventory/) - [Pre-Orders](https://www.hotwax.co/solution/pre-orders/) - [Buy Online Return In Store](https://www.hotwax.co/solution/buy-online-return-in-store-boris-software) - [Store Inventory Management](https://www.hotwax.co/solution/store-inventory-management) - Solutions - [Omnichannel OMS for Shopify](https://www.hotwax.co/product/omnichannel-order-management-system-for-shopify/) - [Omnichannel Retail Sales Audit](https://www.hotwax.co/product/omnichannel-retail-sales-audit-oresa/) © 2026 HotWax Commerce ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Divesh Dutta", "url" : "https://www.hotwax.co/pressroom/author/divesh-dutta" }, "dateModified" : "2026-10-22T05:34:31.901Z", "datePublished" : "2026-10-22T04:22:03.000Z", "headline" : "Thirdlove Uses HotWax Commerce Store Inventory Management to Support Retail Operations", "image" : [ "https://www.hotwax.co/hubfs/pressroom/thirdlove-selects-hotwax-commerce.png" ], "mainEntityOfPage" : { "@id" : "https://www.hotwax.co/pressroom/thirdlove-uses-hotwax-commerce-store-inventory-management-to-support-retail-operations", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.hotwax.co/hubfs/hotwax-logo.png" }, "name" : "HotWax Commerce" } } ```