---
title: AI Powered Order Routing | HotWax Commerce
description: AI powered order routing with Circuit, HotWax's AI agent. Simulate routing changes, test fulfillment impact, and protect margins with live OMS data.
image: https://www.hotwax.co/hubfs/ai-powered-order-routing/AI%20Powered%20Order%20Routing%20HotWax%20Commerce.png
---

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☰

- Product 
    - Bundles 
          - [Order Management System](https://www.hotwax.co/product/omnichannel-order-management-system/)
          - [Store Inventory Management](https://www.hotwax.co/solution/store-inventory-management)
          - [Omnichannel Suite](https://www.hotwax.co/product/omnichannel-order-management-system-for-shopify/)
    - Intelligence 
          - [MCP Server](https://www.hotwax.co/product/technology/mcp-server)
          - [AI Powered Order Routing](https://www.hotwax.co/product/technology/ai-powered-order-routing)
    - Technology 
          - [OMS Architecture](https://www.hotwax.co/product/technology/oms-architecture)
          - [Security](https://www.hotwax.co/privacy-and-security)
- Use Cases 
    - By Business Benefits 
          - [Prevent Overselling](https://www.hotwax.co/use-cases/prevent-overselling)
          - [Unified Inventory](https://www.hotwax.co/solution/unified-inventory/)
          - [Order Routing](https://www.hotwax.co/solution/configurable-order-routing)
          - [Ship From Store](https://www.hotwax.co/solution/ship-from-store-software)
          - [Buy Online Pick-Up In Store](https://www.hotwax.co/solution/buy-online-pick-up-in-store-bopis-software/)
          - [Pre-Orders](https://www.hotwax.co/solution/pre-orders/)
          - [Inventory Transfers](https://www.hotwax.co/inventory-transfers)
          - [Cycle Counts](https://www.hotwax.co/cycle-count)
          - [Return In Store](https://www.hotwax.co/solution/buy-online-return-in-store-boris-software)
          - [Retail Sales Audit](https://www.hotwax.co/product/omnichannel-retail-sales-audit-oresa/)
    - By Business Model 
          - [Footwear](https://www.hotwax.co/industries/footwear)
          - [Jewelry](https://www.hotwax.co/industries/jewelry)
          - [Fashion & Apparel](https://www.hotwax.co/industries/apparel-and-fashion)
          - [Beauty](https://www.hotwax.co/industries/beauty-and-personal-care)
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[Book a demo](https://cta-na2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLISXXGkcOtRysPKfjcriLyodY4rudkc50veKlKDe8q2B1%2FRWGeLxDhbY%2BkohRU8XspED5h92umpu7OkRZM1bllkBJKAFAlbNGEnCRAQX7O752HQT17G9v%2FBCweH%2FXvHlZ5%2FUC0MRPtKYCn5XoGb8TpxbLxvKbLalLOZcHeqoaHicFtr15mZOUkn2Y06IxHVsa5b0g%3D%3D&portalId=6357099)

# AI-Powered Order Routing

Circuit, the HotWax AI routing agent, turns plain-language goals into routing rules and tests each change against live OMS data before it goes live.

[Book a demo](https://www.hotwax.co/connect)

![AI-powered order routing interface linking simulation results and filters to an editable rule draft](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/AI%20Powered%20Order%20Routing%20banner.png?width=975&height=650&name=AI%20Powered%20Order%20Routing%20banner.png)

Trusted by leading retail brands

![Ashley Stewart logo](https://www.hotwax.co/hs-fs/hubfs/Client%20logos/ashley-stewart-logo.png?width=480&height=107&name=ashley-stewart-logo.png)

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## Routing without the rigidity

Give retail teams an AI-assisted way to create [routing rules](https://www.hotwax.co/order-routing), test fulfillment changes, and approve safer routing updates with Circuit, HotWax’s AI routing agent powered by live OMS data.

![Create rules faster icon for AI-powered order routing](https://www.hotwax.co/hubfs/ai-powered-order-routing/create-rules-faster-icon.svg)

### Create rules faster

Use natural language to turn business goals into brokering rule drafts.

![simulate impact](https://www.hotwax.co/hubfs/ai-powered-order-routing/simulate%20imapct.svg)

### Simulate routing impact

Compare proposed routing changes against live OMS data before they go live.

![Approve with control icon for AI-powered order routing](https://www.hotwax.co/hubfs/ai-powered-order-routing/approve-with-control-icon.svg)

### Approve with control

Review AI-backed suggestions with evidence and approval control.

## Natural language rule management

### Conversational rule management

Describe the routing outcome you want in plain language. Circuit turns it into an editable brokering rule draft your team can review and approve. Update the routing logic faster without relying on technical teams to configure every rule.

![Natural language rule management for AI-powered order routing on a tablet](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/natural-language-rule-management.png?width=2000&name=natural-language-rule-management.png)

![AI order routing: a routing rule created from a conversation, shown on a tablet](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/conversational-rule-management-image.png?width=1852&height=987&name=conversational-rule-management-image.png)

### Conversational rule management

Describe the routing outcome you want in plain language. Circuit turns it into an editable brokering rule draft your team can review and approve. Update the routing logic faster without relying on technical teams to configure every rule.

![Natural language rule management for AI-powered order routing on a tablet](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/natural-language-rule-management.png?width=2000&name=natural-language-rule-management.png)

![AI order routing: a routing rule created from a conversation, shown on a tablet](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/conversational-rule-management-image.png?width=1852&height=987&name=conversational-rule-management-image.png)

## Pivot routing strategy with confidence

Book a demo to see how teams can test routing changes before seasonal launches, viral drops, and peak sales events affect live fulfillment

[Book a demo](https://www.hotwax.co/connect)

## What-if simulation

### Eliminate deployment anxiety

Test routing changes against live OMS data before they go live.

See the impact on orders, stores, cost, and delivery promises before customers feel it.

![What-if simulation comparing current and proposed AI-powered order routing results](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/what-if-routing-simulation.png?width=1858&height=902&name=what-if-routing-simulation.png)

![What-if simulation comparing current and proposed AI-powered order routing results](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/what-if-routing-simulation.png?width=1858&height=902&name=what-if-routing-simulation.png)

## AI-backed recommendations

## Capture routing gains without losing control

Let Circuit monitor order, inventory, capacity, and cost signals for routing opportunities. Review the recommendation, the reason behind it, and the expected operational impact.

AI does not bypass the operator. High-impact changes stay approval-based, while low-risk updates can run within defined guardrails.

![AI-backed insights and suggestions for improving order routing rules](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/ai-routing-recommendations.png?width=2000&name=ai-routing-recommendations.png)

![AI-backed insights and suggestions for improving order routing rules](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/ai-routing-recommendations.png?width=2000&name=ai-routing-recommendations.png)

![AI-backed insights and suggestions for improving order routing rules](https://www.hotwax.co/hs-fs/hubfs/ai-powered-order-routing/ai-routing-recommendations.png?width=2000&name=ai-routing-recommendations.png)

### Capture routing gains without losing control

Let Circuit monitor order, inventory, capacity, and cost signals for routing opportunities. Review the recommendation, the reason behind it, and the expected operational impact.

AI does not bypass the operator. High-impact changes stay approval-based, while low-risk updates can run within defined guardrails.

## Let AI find your hidden routing gains.

Book a demo to see how simulations and AI recommendations can instantly identify the most profitable routing strategy for your network.

[Book a demo](https://www.hotwax.co/connect)

## Improve routing outcomes

 Routing rule intelligence

### Spot routing gaps faster

Use Circuit to review routing groups, filters, sorting logic, and inventory rules in context.

See which rules are active, what orders they select, and where routing logic may need adjustment.

 Dynamic safety stock

### Maximize inventory utilization

Let Circuit recommend when protected inventory should stay reserved and when it can return to selling channels.

Keep inventory available for high-priority demand without trapping sellable stock.

## Protect margins with every routing decision

### Reduce fulfillment cost

Avoid split shipments, rush shipping, and low-margin fulfillment assignments.

### Protect delivery promises

Preview routing impact before changes reach live orders and customers.

### Optimize with confidence

Turn rule reviews into safer, data-backed routing improvements.

### Maximize inventory utilization

Route orders with better visibility into store, warehouse, and channel stock.

### Reduce manual analysis

Move faster from routing question to recommended operational action.

### Automate with guardrails

Adopt AI-powered routing while keeping high-impact changes approval-based.

## Build your AI routing roadmap

Book a demo to see how HotWax AI Powered Order Routing helps retailers create rules faster, test changes safely, capture routing improvements, and keep control over every major decision.

[Book a demo](https://www.hotwax.co/connect)

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### Connect

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- Product 
    - [Omnichannel Order Management](https://www.hotwax.co/product/omnichannel-order-management-system/)
    - [Store Inventory Management](https://www.hotwax.co/solution/store-inventory-management)
    - [FAQ](https://www.hotwax.co/frequently-asked-questions)
    - [Product Updates](https://www.hotwax.co/product-updates)
    - [Documentation](https://www.hotwax.co/hotwax-commerce-documentation)
- Use cases 
    - [Unified Inventory](https://www.hotwax.co/solution/unified-inventory/)
    - [Configurable Order Routing](https://www.hotwax.co/solution/configurable-order-routing)
    - [Ship From Store](https://www.hotwax.co/solution/ship-from-store-software)
    - [Buy Online Pick-Up In Store](https://www.hotwax.co/solution/buy-online-pick-up-in-store-bopis-software/)
    - [Pre-Orders](https://www.hotwax.co/solution/pre-orders/)
    - [Buy Online Return In Store](https://www.hotwax.co/solution/buy-online-return-in-store-boris-software)
- Solutions 
    - [Omnichannel OMS for Shopify](https://www.hotwax.co/product/omnichannel-order-management-system-for-shopify/)
    - [Omnichannel Retail Sales Audit](https://www.hotwax.co/product/omnichannel-retail-sales-audit-oresa/)

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