HotWax Commerce announced today that KREWE, a prominent independent luxury eyewear brand, has selected HotWax Commerce's Order Management System to launch its omnichannel fulfillment initiatives.
KREWE, with 15 stores across the U.S., relies on Shopify for eCommerce, Shopify POS for in-store sales and NetSuite as its ERP system. By leveraging HotWax Commerce’s prebuilt Shopify-NetSuite integration, KREWE achieves accurate order and inventory synchronization between the platforms, improving operational efficiency. HotWax’s robust in-store inventory management solutions, such as directed cycle counting and inventory receiving, enable KREWE to maintain up-to-date inventory levels at all times, avoid overselling, and improve customer experience while increasing sales opportunities.
Previously, KREWE used NetSuite’s admin interface for in-store inventory management tasks like receiving Purchase Orders (POs) and Transfer Orders (TOs), as well as inventory counting. However, NetSuite’s admin was not user-friendly for in-store associates, which led to inconsistent usage and a significant drop in inventory accuracy. Moreover, NetSuite’s per-user licensing model created challenges for KREWE, as many stores opted for a single user account to manage multiple associates, limiting accountability and activity tracking.
To overcome these challenges, KREWE opted for HotWax Commerce’s Store Inventory Management solution, which seamlessly integrates with Shopify POS and NetSuite ERP. The solution updates inventory data in NetSuite for accounting purposes and syncs inventory availability with Shopify to ensure accurate stock levels, thereby avoiding overselling and underselling.
HotWax Commerce’s Store Inventory Management solution will help KREWE improve in-store inventory accuracy and online stock availability. Unlike other in-store inventory management software, HotWax Commerce’s easy-to-use in-store apps allow store associates at KREWE to focus on customers’ shopping experiences instead of spending time learning and operating new apps.
Amber Jessie, KREWE’s Retail Operations Manager said, “We wanted a platform that offers powerful order and inventory management, while being simple to use, ensuring we provide the best shopping experience to our customers. HotWax Commerce’s app suite will help us do that.”
Jeff Jones, Director of Information Technology at Krewe said, “HotWax Commerce has a robust out-of-the-box integration with NetSuite and Shopify for order management and store inventory management, and that makes them an easy choice for us.”
Anil Patel, CEO at HotWax Commerce said, “We are thrilled to partner with the KREWE. Our user-friendly applications align perfectly with the brand's inventory management and store fulfillment requirements. With HotWax Commerce, we are confident that KREWE will be able to provide excellent omnichannel retail experiences to their customers.”
About KREWE
KREWE is a luxury eyewear brand that was founded in New Orleans in 2013 by Stirling Barrett. The brand draws inspiration from the city's culture, architecture, and people, creating unique and stylish frames that embody the spirit of New Orleans. KREWE's eyewear is handcrafted using high-quality materials such as Italian acetate and polarized lenses, and the brand is committed to sustainability and ethical production practices. KREWE's designs have been worn by celebrities and influencers, and the brand has gained a reputation for its distinctive and fashionable eyewear.
About HotWax Commerce
HotWax Commerce is a cloud-based Omnichannel Order Management System that helps Shopify retailers to sell more and deliver fast by implementing omnichannel solutions such as Same-Day Buy Online Pick Up In Store (BOPIS), Buy Online Return In Store (BORIS), Ship From Store, and Pre-Orders. HotWax Commerce provides omnichannel retailing solutions to leading global retail brands, including Steve Madden, Cariuma, KREWE Eyewear, Perry Ellis, Cabi, and Winning Appliances. The company is located in Salt Lake City, Utah, and Indore, India.
Contacts
For more information, please visit https://www.hotwax.co or contact HotWax’s VP of Growth Strategy, Divesh Dutta, at divesh.dutta@hotwax.co.
