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Footwear industry reality

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Size availability breaks quickly

Online orders can drain core sizes, while total inventory still looks healthy because edge sizes are left behind.

Display pairs are not sellable

The last pair may be on display, tried on or scuffed and needs to be excluded from sellable inventory.

Inventory needs tighter control

Store-only styles, pre-orders and limited drops can look like regular stock unless availability is handled carefully.

Try-before-buy needs to be on PDPs

Shoppers can only reserve a size in store if PDPs shows store availability and reserve in store option.

Broken styles hide inside healthy totals

A store may show plenty of units while the remaining sizes or colors are too fragmented to sell well.

Accessory-only splits lose margin

Shipping socks, care kits, laces, or insoles by themselves can cost more than the order is worth.

Fit issues often become exchanges

Customers usually want the same style in another size, but that pair may be sitting in a different location.

Availability controls

Protect core sizes for walk-ins

Set ATP safety stock by product and store so online orders do not drain the sizes each location needs to keep a sellable run on the floor.

Exclude unsellable pairs from ATP

Exclude display units, damaged pairs, and non-sellable store inventory from online availability using ATP rules and store inventory locations.

Control limited and exclusive stock

Use product tags and facility rules so in-store exclusives, launch pairs, outlet styles, and pre-order inventory are offered only through the right channel.

Footwear ATP rules protecting core sizes, excluding display pairs, and holding new arrivals in store
Footwear ATP rules protecting core sizes, excluding display pairs, and holding new arrivals in store

Make every available pair intentional

Control what shoppers can buy online without draining the sizes, styles, or store inventory your teams need to keep selling locally.

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Routing and split controls

Treat seasons and channels differently

Use different routing logic for seasonal products, launch styles, outlet inventory, and markdown items.

Protect fast-selling sizes

Route selected styles or size groups from warehouses only, or exclude stores below safety stock so fast movers are not drained from the floor.

Avoid splits that lose money

Set minimum shipment value thresholds, keep low-value accessories and multi-pair orders together when a single shipment makes more sense.

Clear fragmented size runs first

Route online orders to stores with broken size runs or excess inventory, while keeping complete assortments available for walk-ins.

Footwear order routing rules with seasonal runs, safety stock filters and split shipment controls
Footwear order routing rules with seasonal runs, safety stock filters and split shipment controls

Store fulfillment

Reduce stockroom mispicks

Use barcode scans and enlarged product images so associates can confirm the right style, size, width, and color before the order reaches the customer.

Reject pairs with the right context

Give stores configurable rejection reasons such as display pair, damaged box, trial wear, mismatch, wrong color tone, or not found.

Footwear ship from store fulfillment with barcode scan verification and configurable rejection reasons
Footwear ship from store fulfillment with barcode scan verification and configurable rejection reasons

Store inventory management

Receive, count, and transfer by size

Receive purchase orders and transfers, handle over-receiving or under-receiving, run directed cycle counts so inventory stays accurate by SKU.

Store inventory management for footwear with receiving, cycle counts and transfers by size
Store inventory management for footwear with receiving, cycle counts and transfers by size

BORIS and exchanges

Complete the size exchange in store

Footwear returns are often fit problems. Accept online returns in store and help shoppers exchange for another size in the same visit.

Inspect trial-worn returns

Keep returned pairs out of online ATP until approved for resale, then sync approved inventory back immediately.

Capture return reasons by variant

Capture return reasons by item so merchandising teams can spot fit issues by size, width, or style.

Footwear returns and size exchanges in store with trial-worn pairs inspected before resale
Footwear returns and size exchanges in store with trial-worn pairs inspected before resale

Your inventory count is only the start

We’ll help you see where size availability, display pairs, store rules, and fulfillment cost can change what should actually be promised to shoppers.

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HotWax Commerce OMS is built for enterprise scale

The ability to connect our vast store network across five countries to each of our Shopify sites with HotWax Commerce and their unique focus on Shopify merchants like us makes them the right choice for our company," says Elizabeth Phillips, Digital Experience and Customer Support Lead at ADOC.

Elizabeth Phillips
Digital Experience Lead

Questions retail teams ask us

Can a multi-brand footwear retailer use different rules by brand?

Yes. Product tags, catalogs, facility groups, and routing rules can separate brands, labels, outlet lines, launch drops, and store-only collections.

Can flagship, outlet, warehouse, and franchise stores follow different rules?

Yes. Facility groups can keep premium launches in flagship stores, route markdown styles to outlet locations, prioritize warehouses, or exclude selected stores from fulfillment.

What happens when a pickup store cannot fulfill the selected pair?

Because the shopper selected that pickup location, the order is not silently moved. The customer can be emailed options such as choosing another store or switching to home delivery.

What happens when a ship from store location rejects a pair?

The order can be assigned to the next eligible store or warehouse automatically, using inventory, proximity, facility priority, and promised SLA as guardrails.

How many transfer flows can store teams manage?

Store teams can manage warehouse-to-store replenishment, store-to-store balancing, store-to-warehouse returns.

Can we handle multi-package footwear orders?

Yes. Store fulfillment can support package count, weight, labels, tracking, and carrier workflows for boots, multi-pair orders, and accessory-heavy shipments.

Can a multi-brand footwear retailer use different rules by brand?

Yes. Product tags, catalogs, facility groups, and routing rules can separate brands, labels, outlet lines, launch drops, and store-only collections.

Can flagship, outlet, warehouse, and franchise stores follow different rules?

Yes. Facility groups can keep premium launches in flagship stores, route markdown styles to outlet locations, prioritize warehouses, or exclude selected stores from fulfillment.

What happens when a pickup store cannot fulfill the selected pair?

Because the shopper selected that pickup location, the order is not silently moved. The customer can be emailed options such as choosing another store or switching to home delivery.

What happens when a ship from store location rejects a pair?

The order can be assigned to the next eligible store or warehouse automatically, using inventory, proximity, facility priority, and promised SLA as guardrails.

How many transfer flows can store teams manage?

Store teams can manage warehouse-to-store replenishment, store-to-store balancing, store-to-warehouse returns.

Can we handle multi-package footwear orders?

Yes. Store fulfillment can support package count, weight, labels, tracking, and carrier workflows for boots, multi-pair orders, and accessory-heavy shipments.

Sell more shoes without losing control of inventory

Book a quick 15-minute call to get a personalized demo and get all your questions answered.

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